And now, a word from our Sponsor...

Astute IB readers may have noticed an addition to the sidebar.

For our first two years, I made the conscious decision not to accept advertising. For one thing, we didn't really need it; IB isn't designed to be a profit center [ed: obviously!]. For another, I wanted to decisively avoid even the appearance of a conflict of interest. We tend to skewer pretty much every party to the insurance contract -- carriers, providers, insureds and agents -- and I wanted to make certain that those efforts wouldn't be compromised.

So why now?

Again, a pair of reasons: one, I'd really like to upgrade some of our tools (SiteMeter, etc), and perhaps move to a non-Blogger platform. The second is that Home Town Quotes is a lead generation program for agents (not necessarily us, BTW) but not affiliated with any one carrier or product, thus avoiding the conflict of interest dilemna.

Thank you to all of our readers, whom I respect and appreciate more than words can say.